Rates

Ad Dimension Examples
Download our Rate Card here.
Display Ads
  • Standard rate: $7.50 per column inch
  • Color rate: $50 per spot color, 2 or more colors is $100 additional
    • Color is available only on select pages
  • Full page advertisements inside publication receive a 10% discount
  • Front/Back pages: $775 per week (price includes full color)
  • $1.00 additional if tearsheets required
Classified Ads
  • $6.00 Minimum – First 10 words
  • 5¢ per additional word
  • 50¢ additional for bold print
  • 50¢ additional for a border
Inserts
  • Must meet all Post Office mailing regulations
  • 2 week advance notice requested
  • Can pick and choose township(s) for targeted marketing
    • See our rate card for rates and distribution by zip code
Extended Network Ads—Double the reach of your ad for a fraction of the cost!
  • Standard rate: $12/column inch
    • Rate includes placement in BOTH the SHOPPER and Extended Network Publications
  • Color rate: $50 per spot color, 2 or more colors is $100 additional
  •  See the Extended Network circulation map here
Mechanical Requirements
  • Front page size: 6 columns wide x 13 inches tall
  • Back/inner page size: 6 columns wide x 15 inches tall
  • 1 column equals 1.667 inches
  • Offset reproduction
Front Page
  • Pre-scheduled basis, often a year in advance
  • No discount allowed
  • Full color included
Terms
  • All accounts are due and payable within 30 days of invoice date. Finance charges may be applied to past due accounts.
  • Ad placement is the publisher’s discretion. Adjustments and refunds will not be given for ad placement. Placement may be requested but is under no circumstance guaranteed.
  • The Town & Country SHOPPER reserves the right to adjust rates at any time.

*Open Rate – No contracts or minimums! Advertise as your budget allows.